How to be a great client
I’m a member of several forums and groups around copywriters and content writers, and seeing the stories of the highs and lows that my online friends experience has inspired a blog about how to be a great copywriting client.
Pleonasm – and writing product descriptions
A new word! There are some fantastic words in the English language which don’t see the light of day as often as they deserve. I came across a new one recently (new to me, that is) – Pleonasm. It means … Continued
Pricing copywriting projects
This blog aims to answer one of the questions that I always get asked by clients: How much does it cost? Whenever I hear this question, my first response is to say ‘well, that’s a how-long-is-a-piece-of-string question!’ I can’t answer … Continued
What’s in a name?
Shakespeare tells us ‘that which we call a rose| By any other name would smell as sweet’, but while many know the snippet of the speech, its wider context shows that Shakespeare (speaking through Juliet in this instance) knew that … Continued
