Copywriting for Websites
Using the right words for the customers you’re trying to attract is important, and can make the difference between them buying, or walking away. The same is true for charities, with supporters and the people you’re supporting.
AI may be able to generate words, but people connect with people, which is what you need.
A real, human copywriter can
- Include all the keywords you want to rank for in Google
- Put them into natural-sounding sentences
- Create eye-catching headlines
- Draw the reader in
Your passion is doing your business, so if you struggle to write about it, call HD Words, not ChatGPT. It won’t be instant, but it will be good.
The HD Words offer
Up to 10 pages of web content (up to 500 words) for £550. I’ll throw in your ‘contact me’ page and headings for up to three minimal-content pages for free (eg Testimonials, portfolio).
This includes talking with you to establish who you want to reach with your website, and the content you require, as well as the keywords you want to hit.
50% payment up front, remainder on completion.
More or fewer pages available by negotiation.
Case Studies
Richards Design and Build approached me to wite their new website from scratch, following their rebrand and new direction. This included primary content, projects and later an extensive Knowledge Hub of informative articles.
Matt at Retina Digital struggled to explain his complex services in lay-person’s terms, and needed help with the copy for his website.
Lynsey at Ocanu had initially asked ChatGPT to write her web content – and hated it. I crafted a version that sounded professional, without losing her spark.
“Working with Hannah at HD Words has been an absolute breeze and she has been integral to the success of the site and the process of getting from concept to going live and beyond.”
“Hannah is amazing at what she does, after a brief chat I knew we were on the same page for the direction I wanted to take my website. I can’t recommend Hannah highly enough, if you are unable to find the right words then drop Hannah a message!”
“5 stars! Great copy, friendly, easy to deal with and the quality of the text on my website was one hundred times better than it was. Thank you. (Speedy turn around as well!) Would definitely recommend.”
Other Examples
Cornwall Council Department of Adult Social Care
- full scale website restructure, including revamping the customer journey through the site, re-writing pages and sections where necessary, and editing other pages. Jan-Sept 2025.
SM Cleaning, Helston
with Itseezze web design.
Sowena Lets
with Kernow Media.
Osprey
editing existing text.
Helena Victoria wedding planner and Make Up Artist
with Kernow Media.
Crahan Ceremonies wedding venue
Website creation, with Leopard Print media. Package included leaflets, an approved suppliers list, and a how-to-fold-an-origami-crane instruction sheet!
In Caring Hands
with Webfooted Designs. Package includes ongoing around language and inclusivity for their social media.
Other previous clients have also included
several businesses in the construction sector, small charities, a magician, holiday accommodation, jewellery, acupuncture, a furniture showroom and musical equipment supplies.
I’ve prepared some useful documents to help you get started,
including “Getting the words right”
Let’s work together on your next project
You know what you want to say, more or less…
I can help you express it to your audience.
Make your business stand out from the crowd,
for the right raisons reasons.
